Shopware

Google’s Core Web Vitals have become a crucial ranking factor, directly impacting both SEO performance and user experience. If your Shopware 6 store isn’t optimized for speed, you risk losing visibility, conversions, and customers. In this guide, we’ll walk you through the key steps to improve PageSpeed Insights scores and achieve better Core Web Vitals

Introduction With Shopware 5 reaching its end of life, now is the perfect time to migrate to Shopware 6. The new version offers improved performance, a modern tech stack, and enhanced customization options.However, migrating is not a simple “click and done” process — it requires careful planning and execution.This detailed checklist will guide you step-by-step

Introduction Shopware 6.7.1.0, released on July 24, 2025, is a minor update packed with practical enhancements, developer-focused improvements, and exciting new services. This version continues Shopware’s commitment to flexibility and innovation, offering merchants and developers refined control over storefront presentation, advanced B2B capabilities, and AI-powered cloud services to streamline everyday workflows. Below is an in-depth

Introduction Choosing the right eCommerce platform is critical to your online store’s success. In 2025, Shopware, Shopify, and Magento remain three of the most popular solutions—each with its own strengths, pricing models, and ecosystems. This guide will help you weigh features, cost, scalability, performance, and more, so you can pick the best fit for your

On 17 June 2025 Shopware introduced AI Copilot—a chat-based assistant built directly into the admin—and outlined an ambitious vision for Agentic Commerce, where autonomous AI agents drive everything from product discovery to checkout. Below you’ll find a practical guide to what this means, how to get started, and why forward-thinking merchants (and the agencies that

Why Upgrade to Shopware 6.7? Shopware 6.7 is more than a version bump—it’s a technical clean-up that prepares the platform for the next wave of features. Key highlights introduced on 17 June 2025: Performance boost thanks to a re-engineered cache layer with delayed invalidation. Modern developer tooling: Admin build pipeline moves from Webpack to Vite